below is a marketing campaign by Jung von Matt, a marketing agency did at the Frankfurt book convention
they attached little banners on to flies and let them fly around
this ideal is truly unique (I mean really who would have thought of using flies to advertise a product) and is giving them lots of buzz. I would think a lot more buzz then the people that actually read those tiny little signs. Though watching the video as many people looked to see what the banner says as they where people that where bugged by it.